14 Apr Hisamitsu BTL Activation 2019
Participants: End Users and Pharmacies
Venues: HCMC, Hanoi, Da Nang, Can Tho
Channels: Shopping Mall, GYM, Office Building, Clinics, University, Sports Events…
Samples: 1.750.000
Objectives: Drugs product is one of the most sensitives products to deploy activation. This project requires rich experience, Gov connection, flexibility and efforts from the Agency to deploy smoothly with a huge amount of sample.