POCARI SWEAT RUN FANPAGE MANAGEMENT

POCARI SWEAT RUN FANPAGE MANAGEMENT

CHALLENGE:

  • Maintain and Improve Fanpage
  • Engage huge users to interact on Fanpage and Main Event
  • Build up running event awareness and support the ticket sales

KIM’s SOLUTIONS:

  • Create general strategy including building content and visuals for Pocari Sweat Vietnam and Pocari Sweat Run Fanpage
  • Run media ads to promote contents to the right users and utilize traffic to Fanpages
  • Use KOL’s to spread the campaign out of community

ACHIEVEMENTS:

  • 3,121 fans – 104% KPI
  • 2,007,475 reach – 121% KPI
  • 29,189 engagement – 165% KPI

DURATION: 10/07/2019 – 22/11/2019

https://www.facebook.com/pocarirunvn/videos/498161780779791/?v=498161780779791